The 46664 Bangle is the official bracelet engraved with Nelson Mandela's prisoner number, 46664, and a laser image of his hand. 46664 is a symbol for Mr. Mandela's global charity efforts and humanitarian work, including the prevention of HIV AIDS. Every sale of a 46664 Bangle contributes funds to this campaign, creates jobs, and continues the message of social responsibility worldwide. Buy the Bangle, Change a Life.

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South Africa’s World Cup Pride and Hope

Wednesday, July 14th, 2010

South African Fans Sing National Anthems

We may be biased, but could there have been a more vibrant, colorful and happier host country in the history of the FIFA World Cup than South Africa? From the love-it/hate-it vuvuzela to the scenes of national pride around the country, to the jubilation when a beaming Nelson Mandela appeared at the closing ceremony; the 2010 tournament will be remembered by many as a joyful celebration of football.

It was also an immensely successful event for the South African hosts, who more than exceeded the world’s expectations. With world-class football stadiums, efficient transport arrangements and the added blessing of spectacular scenery, South Africa’s World Cup 2010 has been described as a resounding success.

South African national pride reached bursting point on July 11th, when Madiba (Nelson Mandela) arrived to do a lap of honor with his wife, Graça Machel, and the cheering of the crowd drowned out even the vuvuzela drone at Soccer City stadium.

Feeling the National Pride of World Cup 2010

Knowing how much it would benefit the continent of Africa, Mandela had campaigned for years to host the World Cup, despite critics’ concerns that South Africa could handle the world’s biggest sporting event. Nelson Mandela also saw once again how sport could play a defining role in reaching across the racial divide and uniting his country. In a letter to FIFA, Mandela said that the tournament “symbolizes the power of football to bring people together from all over the world, regardless of language, the color of one’s skin, political or religious persuasion.”

It was Nelson Mandela who chose a path of reconciliation in 1995, embracing the mostly-white sport of rugby and urging all South Africans to support their team (One Team, One Nation) in the international World Cup Rugby tournament, as played out in the movie, Invictus. Fast forward to fifteen years later, and we saw all South Africans proudly wearing the yellow and green of the Bafana Bafana football team, singing the national anthem Nkosi Sikelel’ iAfrica and cheering as one when Siphiwe Tshabalala scored the first goal of the tournament. As South African President, Jacob Zuma, said, “We are truly excited by the success and the spirit engulfing the country. For the first time ever in the 16 years of freedom and democracy, we see black and white South Africans celebrating together in the stadiums and fan parks.”

Hopes and Aspirations Beyond Football

And now that the party is over? South Africa boosted its infrastructure with the building of stadiums, improved roads, hospitals, airports and hospitality facilities. The precise financial benefit is yet to be confirmed, but one million tourists brought their spending money to the country and reports of 700 million people worldwide viewing the final match placed South Africa firmly in the international spotlight, promoting additional future tourism.  

Whatever the financial outcome, as international accents fade away and fly to their home countries and South Africa returns to normality, the World Cup event has arguably added to the healing and unity which began in 1995. It has also created a positive atmosphere that is conducive to addressing the reality of the country’s challenges.

Danny Jordaan, the tournament’s top organizer, commented on the gift of the World Cup to South Africa: “The contribution to this society is the new sense of pride, walking tall and being united. This World Cup created a platform for South Africans to sit together and discover their own sense of pride and their concerns and their hope for the future.”

We  at the 46664 Bangle project wish South Africa every success in realizing those dreams.

Beauty and the Bangle: Miss World Representatives Wear the 46664 Bangle

Saturday, June 26th, 2010

Looking Good while Doing Good: Miss Chile, Miss Japan, Miss Cameroon, Miss USA wearing the 46664 Bangle bracelet

Looking good took on a new meaning this week in South Africa, as Miss World representatives wore the 46664 Bangle bracelet to raise awareness for the HIV/AIDS prevention campaign in support of the Nelson Mandela Foundation.

Over the years, the Miss World event has raised more than $400 million in support of children’s charities worldwide, and philanthropy has become an integral part of the pageant. The Beauty with a Purpose award recognizes the Miss World contestant who has made a real difference to people in need as they volunteer their time and efforts towards a local charity.  As these beautiful young women highlight the importance of humanitarian campaigns, they bring hope to thousands of people in need, making the world a better place.

Thank you for your support. Beauty with a purpose, indeed!

Taking In More Than Football – Sports Stars at World Cup Support 46664 Bangle

Wednesday, June 23rd, 2010

Zinedine Zidane with employees of the 46664 Bangle initiative

In an extraordinarily dramatic World Cup so far; from underdog wins to referee upsets and players on strike, it’s good to see international superstars take a step back from football (or soccer, as we call it in the US) and make time to experience different facets of South Africa. 

There was great excitement when Reggie Bush of the New Orleans Saints, Thomas Williams of the New England Patriots, and legendary French football ambassador Zinedine Zidane visited the 46664 Bangle workshop; meeting some of the employees and learning more about the project’s contribution to HIV/AIDS prevention.  

Reggie Bush praised how the 46664 Bangle project “does a lot of good for HIV/AIDS awareness and I hope that I can help by bringing more awareness to the issue.”   

The stars also spent time at the Nelson Mandela Foundation, learning more about the work that the Foundation and 46664 does in South Africa and across the continent. Nelson Mandela Foundation spokesman, Sello Hatang, said that Reggie Bush “was here to show his commitment and support for the foundation and its work, and to make sure that we can make Mandela’s legacy live forever”. Zinedine Zidane spoke passionately of Nelson Mandela, saying,  ”he has written history, great history with a great H” and “this man is very, very special.” We agree!

Mandela Day Inspires People to Do Good

Friday, May 14th, 2010

This year’s Mandela Day concert is in Madrid! Can’t jet off to Spain? That’s okay, you can still join the world celebration by donating 67 minutes of your time to do something good for others in honor of Nelson Mandela’s 67 years of service to humanity.

On July 18, Nelson Mandela’s 92nd birthday, people around the world will be celebrating Mandela Day - acknowledging his life’s work and that of his charitable organizations; ensuring his legacy continues forever.

Mandela Day is an annual celebration of Nelson Mandela’s life and a global call to action for people to recognize their individual ability to make an imprint and change the world around them. Mandela Day inspires people from every corner of the world to embrace the values that have embodied Nelson Mandela’s life – democracy; equality; reconciliation; diversity; responsibility; respect and freedom.

“Where there is poverty and sickness, where human beings are being oppressed, there is more work to be done. Our work is for freedom for all. It is in your hands now.” ~ Nelson Mandela, Hyde Park, London, June 2008.

Nelson Mandela has given 67 years of his life fighting for the rights of humanity. Mandela Day calls for 67 minutes of time, supporting your chosen charity or serving your local community. Make your 67-minute pledge. And when you enjoy how good it feels to help others, you may just find yourself making every day a Mandela Day.

FIFA’s President Hopeful That Mandela Will Open World Cup

Friday, April 23rd, 2010
Madiba and Sepp Blatter

Nelson Mandela with Sepp Blatter

FIFA president Sepp Blatter is hopeful that Nelson Mandela will open the World Cup in South Africa. The former South African president, anti-apartheid campaigner and Nobel Prize winner, now 91, made his last public appearance February 11 this year, to celebrate the 20th anniversary of his release from prison.

“We cross fingers that Nelson Mandela … can realize this dream. And his dream would be to be at the opening of the World Cup. For the time being, he is doing well and we hope that he can do it,” Blatter said Friday. “It will be his world cup.”

The soccer tournament starts June 11 in Johannesburg, South Africa, and ends with the final match on July 11.

Madrid Against Intolerance

Monday, April 5th, 2010

Madrid, host of Nelson Mandela Day 2010, displays its solidarity in a “race in favor of integration” on the International Day for the Elimination of Racial Discrimination. This year, the United Nations designated sport as the activity to promote tolerance and coexistence. Madrid joined forces in organizing neighborhood races against discrimination, demonstrating its support for social equality and integration. Read more here

Lewis Hamilton Wears 46664 Bangle in Malaysia Before this Weekend’s Grand Prix

Friday, April 2nd, 2010

Lewis Hamilton Wears 46664 Bangle Bracelet Photograph by Davenport / xpb.cc

Lewis Hamilton, 46664 ambassador and 2008 Formula One world champion, was photographed this week wearing his 46664 Bangle bracelet in Malaysia.

Excitement builds for the Formula One season as this weekend will see the world’s top racing drivers compete on April 4th at the Sepang Circuit for the Malaysian Grand Prix.

The two practice sessions saw Lewis Hamilton producing the fastest time, topping the first practice session by clocking 1:34.175 followed by Nico Rosberg, just 0.185 seconds behind him.

2009 London Evening Standard: Lewis Hamilton wears his 46664 Bangle, pictured with his father Anthony Hamilton, and Arnaud Bamberger of Cartier

Lewis said today, “This is quite a high downforce circuit and I have no doubt the Red Bulls and Ferraris will have more downforce in their cars than us. But hopefully we will be able to balance that out with straight-line speed. Our car should be pretty good here. I generally feel this is the best car I have had here. We will see what happens.” 

Good luck, Lewis – we will be cheering for you on Sunday!


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