The 46664 Bangle is the official bracelet engraved with Nelson Mandela's prisoner number, 46664, and a laser image of his hand. 46664 is a symbol for Mr. Mandela's global charity efforts and humanitarian work, including the prevention of HIV AIDS. Every sale of a 46664 Bangle contributes funds to this campaign, creates jobs, and continues the message of social responsibility worldwide. Buy the Bangle, Change a Life.

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South Africa’s World Cup Pride and Hope

Wednesday, July 14th, 2010

South African Fans Sing National Anthems

We may be biased, but could there have been a more vibrant, colorful and happier host country in the history of the FIFA World Cup than South Africa? From the love-it/hate-it vuvuzela to the scenes of national pride around the country, to the jubilation when a beaming Nelson Mandela appeared at the closing ceremony; the 2010 tournament will be remembered by many as a joyful celebration of football.

It was also an immensely successful event for the South African hosts, who more than exceeded the world’s expectations. With world-class football stadiums, efficient transport arrangements and the added blessing of spectacular scenery, South Africa’s World Cup 2010 has been described as a resounding success.

South African national pride reached bursting point on July 11th, when Madiba (Nelson Mandela) arrived to do a lap of honor with his wife, Graça Machel, and the cheering of the crowd drowned out even the vuvuzela drone at Soccer City stadium.

Feeling the National Pride of World Cup 2010

Knowing how much it would benefit the continent of Africa, Mandela had campaigned for years to host the World Cup, despite critics’ concerns that South Africa could handle the world’s biggest sporting event. Nelson Mandela also saw once again how sport could play a defining role in reaching across the racial divide and uniting his country. In a letter to FIFA, Mandela said that the tournament “symbolizes the power of football to bring people together from all over the world, regardless of language, the color of one’s skin, political or religious persuasion.”

It was Nelson Mandela who chose a path of reconciliation in 1995, embracing the mostly-white sport of rugby and urging all South Africans to support their team (One Team, One Nation) in the international World Cup Rugby tournament, as played out in the movie, Invictus. Fast forward to fifteen years later, and we saw all South Africans proudly wearing the yellow and green of the Bafana Bafana football team, singing the national anthem Nkosi Sikelel’ iAfrica and cheering as one when Siphiwe Tshabalala scored the first goal of the tournament. As South African President, Jacob Zuma, said, “We are truly excited by the success and the spirit engulfing the country. For the first time ever in the 16 years of freedom and democracy, we see black and white South Africans celebrating together in the stadiums and fan parks.”

Hopes and Aspirations Beyond Football

And now that the party is over? South Africa boosted its infrastructure with the building of stadiums, improved roads, hospitals, airports and hospitality facilities. The precise financial benefit is yet to be confirmed, but one million tourists brought their spending money to the country and reports of 700 million people worldwide viewing the final match placed South Africa firmly in the international spotlight, promoting additional future tourism.  

Whatever the financial outcome, as international accents fade away and fly to their home countries and South Africa returns to normality, the World Cup event has arguably added to the healing and unity which began in 1995. It has also created a positive atmosphere that is conducive to addressing the reality of the country’s challenges.

Danny Jordaan, the tournament’s top organizer, commented on the gift of the World Cup to South Africa: “The contribution to this society is the new sense of pride, walking tall and being united. This World Cup created a platform for South Africans to sit together and discover their own sense of pride and their concerns and their hope for the future.”

We  at the 46664 Bangle project wish South Africa every success in realizing those dreams.

46664 Campaign Empowers Communities in Mozambique

Wednesday, July 14th, 2010

The Foundation for Community Development (FDC) is a civic organization started by Graça Machel, the former Mozambican First Lady and the wife of Nelson Mandela. The FDC, with help from 46664 and other funders, is empowering communities to uplift themselves and their children through a skills development program called Tecendo a Vida (“Weaving Life”). The FDC is trying to move away from the traditional aid models that provide developing countries with resources but seldom encourage sustainability.

FDC runs sustainable social programs in Mozambique and aims to empower people by strengthening community structures and decision making processes and giving communities ownership of their future. The FDC provides very little direct funding to communities, but does provide constant support from the project implementation agency, Mbatilamukene.

Field workers help solve a variety of development problems, from creating hygienic sewerage systems to encouraging people to diversify their diets by growing their own fruit and vegetables. People learn to rely on themselves providing a platform for sustainable solutions. With this philosophy in mind, the FDC is helping to tackle the issue of HIV/AIDS by encouraging communities to tackle the underlying social problems which will help to reduce HIV infection rates. 

The 46664 Bangle project contributes funds to support the 46664 Campaigns of the Nelson Mandela Foundation.

46664 Ambassador, Annie Lennox, Gives Voice to Women With HIV

Friday, July 9th, 2010

Annie Lennox is an HIV AIDS activist and a 46664 ambassador

From the United Nations News Center:  As lead singer of the band Eurythmics and a solo artist, Annie Lennox is known around the world for a successful music career that spans over three decades. In her new role as a celebrity advocate for the United Nations, she is giving voice to millions of women and girls suffering with HIV and AIDS, an issue close to the heart of this mother of two daughters. 

“As a woman and a mother, I have a direct experience with what parenthood is about and I appreciate how precious every child is to their parent,” Ms. Lennox said in an interview with the UN News Centre.

“That is something that is sacred and if we as mothers are not given the tools to survive and cope, educate and nourish, and protect our own children, there’s something really wrong.”

About 16 million women over the age of 15 are living with HIV worldwide and in sub-Saharan Africa, women make up almost two-thirds of people living with HIV, according to the Joint UN Programme on HIV/AIDS (UNAIDS). In many parts of the world, women have a higher risk of HIV than men.

Ms. Lennox, who was appointed as an International Goodwill Ambassador for UNAIDS in June, is no stranger to social activism, having worked with organizations such as Oxfam, Amnesty International and Greenpeace.

The 46664 campaign of the Nelson Mandela Foundation is a project close to Annie Lennox’s heart and she noted that if South Africa can make headway in addressing HIV and AIDS, it could serve as “a beacon of hope” for the entire continent.

Beauty and the Bangle: Miss World Representatives Wear the 46664 Bangle

Saturday, June 26th, 2010

Looking Good while Doing Good: Miss Chile, Miss Japan, Miss Cameroon, Miss USA wearing the 46664 Bangle bracelet

Looking good took on a new meaning this week in South Africa, as Miss World representatives wore the 46664 Bangle bracelet to raise awareness for the HIV/AIDS prevention campaign in support of the Nelson Mandela Foundation.

Over the years, the Miss World event has raised more than $400 million in support of children’s charities worldwide, and philanthropy has become an integral part of the pageant. The Beauty with a Purpose award recognizes the Miss World contestant who has made a real difference to people in need as they volunteer their time and efforts towards a local charity.  As these beautiful young women highlight the importance of humanitarian campaigns, they bring hope to thousands of people in need, making the world a better place.

Thank you for your support. Beauty with a purpose, indeed!

Reggie Bush Supports 46664 Bangle Project

Friday, June 25th, 2010

In this video, Reggie Bush proudly wears his beautiful silver 46664 Bangle, talks about bringing awareness to HIV/AIDS and taking that message back to the States.

The New Orleans Saints American football star is in South Africa to support the US team for World Cup 2010.  He visited the Nelson Mandela Foundation’s offices as well as the 46664 bangle workshop to learn more about the work that the Foundation and 46664 does in South Africa and across the continent.

46664 Bangle employees were excited to meet Reggie Bush in Johannesburg as he heard more about how the 46664 Bangle initiative contributes to the global fight against HIV/AIDS.

Reggie talked about helping to raise awareness about HIV AIDS and how he would like to bring that awareness back to the States.

Thanks and appreciation to Reggie Bush for making his World Cup visit to South Africa a meaningful one!

Taking In More Than Football – Sports Stars at World Cup Support 46664 Bangle

Wednesday, June 23rd, 2010

Zinedine Zidane with employees of the 46664 Bangle initiative

In an extraordinarily dramatic World Cup so far; from underdog wins to referee upsets and players on strike, it’s good to see international superstars take a step back from football (or soccer, as we call it in the US) and make time to experience different facets of South Africa. 

There was great excitement when Reggie Bush of the New Orleans Saints, Thomas Williams of the New England Patriots, and legendary French football ambassador Zinedine Zidane visited the 46664 Bangle workshop; meeting some of the employees and learning more about the project’s contribution to HIV/AIDS prevention.  

Reggie Bush praised how the 46664 Bangle project “does a lot of good for HIV/AIDS awareness and I hope that I can help by bringing more awareness to the issue.”   

The stars also spent time at the Nelson Mandela Foundation, learning more about the work that the Foundation and 46664 does in South Africa and across the continent. Nelson Mandela Foundation spokesman, Sello Hatang, said that Reggie Bush “was here to show his commitment and support for the foundation and its work, and to make sure that we can make Mandela’s legacy live forever”. Zinedine Zidane spoke passionately of Nelson Mandela, saying,  ”he has written history, great history with a great H” and “this man is very, very special.” We agree!

Mandela’s Vision Comes True as World Cup 2010 Unites South Africans

Sunday, June 13th, 2010

Amid the buzzing of the vuvuzelas and the exuberant cheers of the crowd, there was a moment of sadness at the opening match when South African President, Jacob Zuma, referred to the tragic news of the death of Nelson Mandela’s great-granddaughter the night before the opening match.

A mourning Madiba, South Africa’s beloved anti-apartheid icon, could not join in on the explosion of emotion and national pride at the opening ceremony, but the crowd of 95,000 at Soccer City roared its approval when President Jacob Zuma delivered Mandela’s message to enjoy the football – “The spirit of Mandela is in Soccer City”. And indeed it was.

"I've seen three elections in South Africa, now the World Cup. What more could I possibly ask for?", says Primrose Mooki, pictured with her daughter

South African team, Bafana Bafana, played a gutsy and passionate game, scoring the very first goal of the World Cup, in their match against Mexico. Although the match ended in a 1-1 draw, spirits ran high as fans celebrated their 83rd ranked team’s results against Mexico, ranked at 17. The sea of multi-colored faces – waving South African flags, trumpeting on their vuvuzelas, and proudly wearing their makarabas, showed the kind of unity Nelson Mandela has always dreamed of.

“Sport has the power to change the world. It has the power to inspire. It has the power to unite people in a way that little else does. It is more powerful than government in breaking down racial barriers.” – Nelson Mandela

Whatever the challenges are in this rainbow-colored nation, sport has once again reached across the racial divide and today the sun shines brightly in South Africa, fulfilling Madiba’s vision of sports uniting his nation. As FIFA president Sepp Blatter said recently, “Let’s celebrate the most charismatic humanist alive – Nelson Mandela”. Feel the pride of South Africans and read their positive messages here.


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